Connect Mailchimp to Triggerbee
Connect Mailchimp to Triggerbee to send sign-ups to your audience, target website campaigns by list and tag, and recognise subscribers when they visit.
Triggerbee and Mailchimp
Mailchimp connects to Triggerbee directly. Triggerbee runs the experiences on your website; Mailchimp keeps doing its job as your email platform, now with what your visitors do onsite.
Mailchimp is an all-in-one marketing platform for managing contacts, designing campaigns and analysing the results.
What you can do
Send sign-ups to Mailchimp
Forms in Triggerbee campaigns add new contacts to the Mailchimp list you choose, with each form field mapped to a field in Mailchimp.
Target campaigns with Mailchimp data
Build audiences from what a visitor belongs to in Mailchimp, and show subscribers and non-subscribers different campaigns.
Recognise subscribers from your emails
When a subscriber clicks through from a Mailchimp email, Triggerbee can identify them and tie their visit to their profile.
Keep contact profiles current
Update contact fields in Mailchimp with what Triggerbee learns on your website, ready for segmentation and automation.
Actions available for Mailchimp in Triggerbee automations:
- Add email to list
- Add tag(s) to subscriber
- Remove tag(s) from subscriber
- Update field
Set up Mailchimp
- Get your credentials from Mailchimp — an API key or a login, depending on the platform. The setup guide shows where to find them.
- In Triggerbee, open Apps & Integrations and connect Mailchimp.
- Add Mailchimp to the forms in your campaigns and map each field.
- Build audiences from your Mailchimp data and use them to target campaigns.
Campaign ideas for Mailchimp
Questions
Do visitors need to be identified to target them with Mailchimp data?
Yes. Triggerbee can only match a visitor to Mailchimp once it knows who they are — for example after they click a link in your email or submit a form.