Campaigns & gamificationChallenge
Bubbleroom wanted to promote their latest Black Week offers onsite, every day in the lead-up to Black Friday.
How they did it
They used Triggerbee to create popup campaigns for Black Week, with a very clear offer (50% off), a countdown to add an element of FOMO and a button linked to a landing page. The popup campaigns ran from Monday to Thursday, one offer every day, and generated a whopping 70-90% clickthrough rate, with over 50 000 visitors funneled to their sale page.
PersonalizationBubbleroom CasePre-launch campaign Influencer marketing is a core activity for Bubbleroom.Lead generationBubblerooms Pre-launch PopupBubbleroom had an upcoming design collaboration together with influencer Lovisa “Lojsan” Wallin.
Lead generationBubbleroom’s Black Week Signup PopupBubbleroom wanted to increase signups while promoting their Black Week sale.
Lead generationBubbleroom’s Easter Mystery OfferFor Easter, Bubbleroom wanted to try something more playful than their usual signup campaign.
E-commerceBubbleroom’s Embedded Campaign NudgeNudge customers to view the full active campaign from the product page