Challenge
Bubbleroom had an upcoming design collaboration together with influencer Lovisa “Lojsan” Wallin. To maximize their results, they wanted to do a pre-launch campaign to get people signed up to be the first ones to buy something from the coming release.
**How they did it
**Bubbleroom created two campaigns for this launch. Both campaigns were scheduled to start ~2 weeks before launch and end the day before.
- Campaign 1 was an embedded form right on the landing page.
- Campaign 2 was a pop-up that had a countdown to the release.
