Challenge
Cervera wanted to engage their visitors and promote their Christmas offering post-Black Week.
How they did it
They created an embedded Christmas Calendar using Triggerbee’s templates, designing it to match Cervera’s brand.
In a separate campaign, they created the calendar doors with 24 variants, connected to the main calendar using Javascript.
Cervera’s Christmas Calendar became Triggerbee’s most-clicked campaign in 2025, with in an astounding amount of engagement. The calendar generated a whopping 1,3 million SEK in Assisted Sales!
It also resulted in over 88% CTR on the full calendar, 19% CTR on the open calendar doors, and additionally 11% CTR on the nudge published on the site promoting the calendar. This means over 100 thousand visitors engaged with the calendar.
