Mystery discounts that turn curiosity into sign-ups and sales
Hide a reward behind one simple action and let visitors reveal what they get. You choose the rewards, the design and who sees it. Triggerbee hands every winner their own code and tracks what each reveal earns.
- A reward to reveal
- Unique coupon codes
- Targeted audiences
- No code needed
Why a mystery discount works
Visitors want to see what they get before they leave, so a hidden reward turns a sign-up into a moment of suspense.
A reveal worth waiting for
Visitors complete one simple action to uncover their reward, which makes the offer feel exciting instead of expected.
Built in your brand
Use your own images, colours and fonts, and upload custom graphics until the reveal looks like your store.
Shown at the right moment
Trigger on scroll, exit intent, time on page or custom JavaScript, and aim it at the audience you choose.
Made for mobile
Works on desktop, tablet and mobile, with fullscreen layouts on small screens when you want the reveal to take centre stage.
Works on any platform
Run it on Shopify, WooCommerce, Magento, Webflow, Wix, React sites and more.
Light and GDPR compliant
The Triggerbee script loads asynchronously, so the campaign does not slow your pages down. It is fully GDPR compliant.
From first reveal to final purchase
Design the reveal in your brand
Drag, drop and style the campaign in the visual editor. Choose the colours, fonts and rewards that make visitors want to play. It works on mobile from the start.
- Drag-and-drop editor
- Mobile-optimized design
- Your own fonts
- Customize everything
Choose the rewards and the odds
Start from a template, such as a full screen tile reveal or a mystery gift with an upgrade. Give each reward its own label, colour, prize and weight, and Triggerbee works out the odds and hands every winner a unique code from your coupon set.
- Weighted probability per reward
- Unique one-time codes from a CSV
- Pauses when the codes run out
Show the right reward to the right visitor
Trigger the campaign for new visitors, loyal members or people about to leave. Filter by audience and traffic source, and hide it from people who already signed up.
- Exit intent and scroll triggers
- New or returning visitors
- Exclude email subscribers
- UTM parameters and ad traffic
Track every reveal, sign-up and sale
See how the campaign performs from the first interaction to the purchase: coupon usage, conversion rate, drop-off between steps and assisted sales.
- Coupon redemptions
- Conversion and drop-off
- Assisted sales
Mystery discount FAQ
What is a mystery discount promotion?
A mystery discount is an onsite campaign where visitors take one simple action to reveal a hidden offer: a percentage discount, a limited-time deal, free shipping or any reward you choose. Visitors want to see what they get, so it works well for capturing emails, welcoming new visitors and seasonal campaigns.
Run it as a popup, an embedded block or a small callout on key pages. No app or custom code is needed.
Will a mystery discount campaign slow down my website?
No. The Triggerbee script is about 55 KB and loads asynchronously, and browsers cache it, so returning visitors do not download it again.
Do I need coding or design skills?
No. Choose a ready-made template, change the colours, rewards and text, add your coupon codes or a form, and publish. It all happens in the visual campaign editor.
Can I use several rewards with different odds?
Yes. Each reward has its own label, colour, prize or coupon code, and weight. Triggerbee calculates the odds from the weights. With several rewards, we recommend asking for a sign-up before visitors can play.
Can I use unique coupon codes?
Yes. Upload a CSV of unique codes and Triggerbee gives one to each winner. A free tool generates up to 50,000 codes, and the campaign can pause itself when the codes run out.
Can I collect emails before showing the reward?
Which plans include mystery discounts?
Mystery discounts are part of gamification campaigns on the Pro and Success plans. You can run several versions for different goals and A/B test them.






